Anthony Edwards — the much younger Adidas signature counterpart to Damian Lillard, James Harden, and Donovan Mitchell — saw his first shoe represent 49% of all Adidas Basketball sneaker sales on GOAT. That number is a massive vote of approval for the 23-year-old’s debut AE 1 sneaker and also helped to drive a 136% uptick in overall Adidas Basketball shoe sales on GOAT. With a new long-term shoe deal extension set to make “Ant Man” the future face of the category, 2025 is setting up to place quite a bit of sales pressure on his upcoming AE 2 launching later this year.